Official Partnerships & Event Entitlements
With a variety of events held year-round, New Hampshire Motor Speedway offers official partnership and entitlement packages that allow companies access to unlimited marketing/promotional rights, branding, consumer interaction, corporate entertainment, print/online media and publicity including:
NASCAR Cup Series
NASCAR Xfinity Series
NASCAR Whelen Modified Tour
Entertainment
Looking to host guests, clients or employees with an all-inclusive VIP race weekend experience at New England's largest sports and entertainment facility? From pre-race chalets to luxury suites with views of the entire racetrack, celebrate NASCAR with hospitality options tailored to suit your organization's desires. All food and beverage services are provided by Levy Restaurants, the official food services partner of NHMS. Options include:
Suites: Overlooking the entire race track and infield area from high above the grandstands, suites at NHMS offer the ultimate environment for groups of 30 or 60 with the following amenities:
- Theater-style seating
- Catered food & beverage options
- Closed-circuit TV
- Private restrooms
Hospitality Village: Premium pre-race entertainment chalet-style with the following amenities:
- Catered food & beverage options
- Custom decorations
- Grandstand tickets
- Tables, chairs & linens
- Tent
Rock Point: Located trackside in turn four, Rock Point offers a thrilling experience as the race cars speed by trying to be the first to the start/finish line that includes:
- Catered food & beverage options
- Grandstand tickets
- Tables, chairs & linens
- Tent
Granite Ledge: Situated atop turn three with impressive views of the entire racetrack, Granite Ledge offers an unparalleled race viewing experience. Packages are tailored to fit your specific needs and can include:
- Chalet
- Corporate coach
- Hospitality rigs
- Portable bars
- Catered food & beverage options
- Track passes
- Grandstand access
VIP Street: Located in the infield directly behind pit road, VIP Street is the perfect location to host your guests both prior to and during the race. With close proximity to all of the racing action, you can't get any closer! Amenities include:
- Chalet
- Corporate coach
- Hospitality rigs
- Portable bars
- Catered food & beverage options
- Infield access passes
Fan Engagement
Strategically located for maximum visibility and fan traffic, New Hampshire Motor Speedway's Fan Zone allows brands to showcase their products or services to the most brand-loyal fans in all of sports.
With the ability to accommodate any size marketing exhibit, the Fan Zone is the perfect location to foster direct business-to-consumer engagement as fans enter and exit the race track. Filled with high energy fan favorites such as the Kids Zone and Fan Entertainment Stage, the Fan Zone is the hub of all fan activities throughout our NASCAR event weekend.
A presence on our property creates awareness of your brand and helps initiate relationships with hundreds of thousands of potential customers from across New England, Canada and beyond.
Interactive Engagement
Engage with hundreds of thousands of NHMS fans seamlessly through integration with our digital assets including our website, the official NHMS mobile app and social media channels. Options include:
- Website banner advertisements
- Content sponsorships
- Web listings & links
- Promotional contests
- Integrated social media messaging
Facility Rental
With 1,200 acres of multi-use property in picturesque New England, the NHMS property includes gravel and asphalt lots, grass and trails and the nation's longest five-lane highway, making it the ideal location to host your next corporate event including:
- Private driving events
- Commercial film shoots
- Safe driving initiatives
- Outdoor functions
- Obstacle course runs
