Longtime LENOX® Industrial Tools employee Tom Joseph, along with his wife and three sons, will serve as Grand Marshals for the 2011 LENOX Industrial Tools 301 NASCAR Sprint Cup Series Race at New Hampshire Motor Speedway on Sunday, July 17. The Josephs, who lost their home in the tornadoes that tore through New England last month, will represent the many families whose homes were damaged or destroyed as a result of the June storms.

Tom Joseph has been a LENOX employee for more than 25 years. His wife, Karen, and their three sons, Nick (19), Alex (18) and Brian (12), saw their house destroyed after tornadoes ripped through their town of Monson, Mass. The family will give the command "Gentleman, Start Your Engines" to get the LENOX Industrial Tools 301 underway.

Alex Joseph, president of the Monson High School senior class, led local high school students in relief efforts in the devastating aftermath of the storms. He and his classmates delivered food and water to the tornado-ravaged neighborhoods.

"The tornadoes may have torn our homes apart, but it really brought the people in our community together. We're proud to represent their spirit as this year's Grand Marshals for the LENOX 301 race," said Alex Joseph.

LENOX employees volunteered their time after the tornadoes to help the most impacted employee families clean up their damaged properties.  During pre-race ceremonies on the start-finish line, LENOX will also present a check to the Pioneer Valley Chapter of the American Red Cross to support disaster relief efforts. Employee donations collected during the month of June will be added to a company donation of $25,000.

LENOX, the leading manufacturer of premium power tool accessories, hand tools and band saw blades, has been headquartered in East Longmeadow, Mass., since 1915. The LENOX facility was not damaged by the storms, but some employees' homes, like that of the Joseph family, were significantly damaged.

"We've called Massachusetts home for nearly 100 years. It's the LENOX way to go the extra mile and we're committed to helping our communities," said LENOX President Rich Wuerthele. "We hope our donation helps support the Pioneer Valley Chapter's efforts in providing services to those in need across New England. We're proud of the way the LENOX team has banded together to help their colleagues and neighbors, and we invite race fans to go the extra mile with us by making a donation to the Red Cross."

LENOX will have an outdoor display set up at the race, where attendees can receive details on how to contribute to the Red Cross via SMS so donations can be added to mobile phone bills. LENOX is also inviting race fans to sign a wall to pledge their support to the American Cross' disaster relief efforts.

The LENOX Industrial Tools 301 gets the green flag at 1 p.m. on Sunday, July 17, at the New Hampshire Motor Speedway, located in Loudon, NH.