To help race fans get revved up for the NASCAR Sprint Cup Series' LENOX Industrial Tools 301, New Hampshire Motor Speedway will give away exciting prizes each day at 3:01 p.m. in preparation for the 301 lap event on July 17.

Beginning Friday, July 1, fans can participate in several online promotions through Facebook and Twitter.  Prizes will include a fan wagon to park on the speedway’s famous wagon row, wristbands for the driver autograph session at FanFest, the latest products from LENOX Industrial Tools, Richard Petty Driving Experience passes, NHMS fan packs and much more.

Any fans with tickets to one or more of the weekend’s events will be eligible to win with a limit of one prize per person.  On Facebook, followers will be able to answer fun, open-ended questions.  Anyone answering the question properly will be entered to win and can get an additional entry by liking the post.  Tweet-Up Tuesdays will be held on July 5 and July 12.  To enter on those days, simply tweet a message to @NHMotorSpeedway with #LENOX301 in it.  In the case of both Facebook and Twitter, one winner will be selected from the entries and announced the following morning.

Fans looking to participate should follow New Hampshire Motor Speedway on Facebook and @NHMotorSpeedway on Twitter.

The LENOX Industrial Tools weekend will feature NASCAR’s best drivers going the extra mile in the Race to the Chase.  Jimmie Johnson won last year’s summer race launching him towards a fifth series title. Kyle Busch will look to continue his winning ways in the NASCAR Nationwide Series at “The Magic Mile,” while Ryan “Rocketman” Newman hopes to capture his third straight New Hampshire Motor Speedway NASCAR Whelen Modified Tour checkered flag.

Don’t miss any of the NASCAR action. Purchase your tickets to the entire LENOX Industrial Tools 301 weekend by calling the NHMS ticket hotline at (603) 783-4931 or by visiting www.nhms.com.